Project Description
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The Importance of How Your Business Appears Online
Do you know if your business is listed on top sites that consumers use to find local businesses?
Is your business information correct and enhanced so you stand out from your competitors online?
In the past if you were asked this question with regard to finding your business in the Yellow Pages phone book, you would probably understand the question completely and also probably know the answer right off. That was because the Yellow Pages used to be the most important way for consumers to find you. That’s no longer true, as today consumers are using top sites on their computers or services referred to as “apps” on their smartphones to find local businesses.
Since your customers and prospects are looking for you on top sites, top sites are now more important than your Yellow Page listing, newspaper ad, or direct mail coupons. You need to know what your business listings look like on top sites, and more importantly, you need to be in control of them. Having accurate and consistent business listing information on top sites is a major deciding factor in whether you attract more customers or you lose more customers to your competitors.
Merchant Centric refers collectively to your business’ listings on top sites consumers are using to find you as your business’ Online Visibility, which you can manage on your Visibility page.
Managing your online visibility impacts the success of your business by making sure consumers can find you and choose you online because your information is accurate, consistent and enhanced. If you have not yet taken control of your online visibility, this is an important starting point to your overall online marketing success.
Get started by seeing how your business appears to customers online and how Merchant Centric will do the following for you:
- Find out if you are listed on top sites or show you that you are missing
- Check the accuracy of your listings across popular sites consumers are using to look for you
- Take control of your listings to correct information and keep others from changing your listings
- Enhance your listings with additional information and features that can attract more customers
- Continuously monitor the internet for listings that consumers might find for your business on top web sites
Use Merchant Centric as the single place to manage and control your business’ listings across top sites and automatically keep them updated!
