Trusted by Leading Brands

Leading restaurant brands like 99 Restaurants, Fuzzy’s Taco Shop and Fogo de Chão grow their business with Merchant Centric.

Deliver Your Brand Promise

Delight Your Guests and Get More 5-Star Reviews

Whether a restaurant is corporate or franchise owned doesn’t matter to a guest. Their experience with the brand is what matters.

Do all your restaurants consistently deliver your brand promise? If not, that’s why guests are giving you feedback. They want show you how to improve so you can earn their loyalty, and most importantly, they want to see your brand respond with care.

See what drives guest satisfaction in the National Restaurants Data Report.

All Guest Feedback in One Place

See what your guests are saying about your restaurants across your online reviews, loyalty feedback, surveys, and your contact page.

Easily Manage Your Reviews

Increase Your Ratings & Revenue

Get email review alerts with custom generated suggested replies that you can quickly post. Respond to guests and show them you are engaged and listening, which encourages more 5-star reviews.

Merchant Centric, with over 19 million businesses analyzed, finds that a 1-star increase in all-time rating results in up to a 22% increase in revenue.

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Keep a Pulse on Your Market

See How Your Restaurants Stack up to Your Competition

Pick any number of national, regional, and local brands to benchmark against each of your restaurant locations.

Cut through the noise to understand the differences in each market.
See what guests say about your competitors’ price, service, staff and more.
Leverage competitors’ strengths and weaknesses to grow your business.

Restaurant Brands Drive Revenue with Merchant Centric

But don’t just take our word for it…

“Merchant Centric has been a great partner for Fuzzy’s and our franchisees. Their tools, like their Business Performance Analytics, helps our owners and operators see where they rank against the rest of the system and against their competitors…and what matters most to our guests to drive sales. Having easy access to our star ratings and guest feedback allows franchisees to focus their teams on areas of opportunity. We’ve seen consistent growth in our star ratings as we’ve made this a priority over the last several years.”

Paul Damico
President, Fuzzy’s Taco Shop

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Expert Reputation Specialists

We have Responded to Over 1 Million Guests on Behalf of Our Clients

We reply to your reviews using your brand voice
Select which sites and star-ratings you want managed
Receive a notification when a reply is posted
Get alerts when reviews contain critical issues
We flag inappropriate reviews for removal
Includes crisis reputation management services

If you would like to do it yourself, take advantage of our best-in-class platform. Optimally, you should be replying to all of your guests’ reviews, but we understand how time consuming that may be, so we are here to help!

Meaningful & Actionable Insights

See What Operational Improvements Are Statistically Proven to Increase Sales

Merchant Centric Business Performance AnalyticsSM transforms guest feedback and sales data into clear actions that generate revenue. See your restaurant locations organized by performance groups based on the strong correlation between guest ratings and sales…

Discover operational themes in guest feedback, like service and staff, that have the greatest impact on revenue based on your top and bottom performers.

Guide your team to success with the Spotlight Report, which focuses all levels of management on the praise and complaints about the most important themes that drive revenue.

Interested to see what operational themes drive revenue for your competitors and industry leaders? Merchant Centric has you covered with our Competitive Performance AnalyticsSM that delivers insights and actions to beat your local and national competitors.